Home > Ask Gary > I realize that Toyota is a top-seller in the U.S., so are they “resting on their laurels” by having nearly the same design from year to year?

I realize that Toyota is a top-seller in the U.S., so are they “resting on their laurels” by having nearly the same design from year to year?

On the contrary, the top Toyota sellers have been redesigned! Just check out the 2015 and 2016 Camry, and the 2016 Tacoma and Prius! You’ll see a big difference!

Tacoma truck: America’s #1 Mid-size truck2016Tacoma
What many people don’t realize is that Ford dominated the truck market in the U.S. until the Tacoma came out in 1995 and it became the biggest seller in the U.S. mid-size truck market for the past 10 years when the design and size went from a small to mid-size truck 10 years ago. The design of this model was virtually the same until now—and it’s gone through a major redesign, earning rave reviews from Car and Driver, The Boston Globe and other publications.

According to Toyota, the new Tacoma will be available in 29 different configurations—between the two cab types and double cab styles! Each will be available in a 4×2 or 4×4 cab option with an elongated truck bed option. There will be a choice of engines and an all-new 3.5 liter V-6 engine. It generates 278 horsepower, 42 more than the previous model. It will be available with a new six-speed automatic transmission or five-speed with various engine sizes. This will present a great opportunity to customize the Tacoma to meet your own needs!

Additionally, it has new narrower headlights; and technology options for blind-spot monitoring and a rear cross-traffic alert system; automatic headlamps and various audio systems with Toyota’s acclaimed Entune Infotainment system that has been available in other Toyota vehicles. Another new feature is the locking tailgate, an available factory-installed tri-fold hard cover; a high-definition touch screen, fold-up rear seats and under seat storage. The truck beds have a composite lining and loads of optional accessories. If you’re in the market for a truck, come check out the Tacoma and see why it’s been the #1 mid-size truck in the U.S. for 10 years straight! According to Car and Driver, “It’s the gateway truck for a lifetime of truck addiction…”

Prius: America’s #1 hybrid2016-toyota-prius-hybrid
The new 2016 model Prius was revealed last night and will be released in the coming weeks.. Also developed in 1995 and sold in the U.S. since 2000, it’s been the #1 hybrid for the past 15 years and it’s come a long way since then. Toyota has sold more than 8 million Prius models with a million sold in just the past 10 months. An Edmunds.com study suggests that 45 of those who traded in a Prius, bought another. By the way, Toyota has its 8th hybrid model arriving in 2016, as they introduce the RAV4 hybrid all-wheel drive model. Toyota has long been the leader in the “green” vehicle market.

You may have read in the news that the 2016 Prius had spies watching out for it, so it has been delivered to its officials launch under wraps—literally! Unveiled live from Las Vegas, it is a new 4th generation model and will be sportier looking than ever!

According to Yahoo Cars, this is “the first major overhaul of the world’s best-selling hybrid since 2009.” They reported “Caught during a photo shoot, even at a great distance it’s possible to see the major changes to the Prius’ exterior — more sharply sculpted headlights, a channel that begins in the back door and runs through the rear fender — while noting that it retains the overall hatchback shape…and more distinctive bodywork.”

The 2016 Toyota Prius is suitable for five people. There is a sun roof and the best new safety system, all available in a slimmer design. Toyota has reduced the weight giving it better performance. Toyota has redesigned the interior and exterior and incorporated new high tech features. The photo here is rumored to be the new redesigned model, but we will all have to wait for the grand unveiling in Vegas.

Camry: Toyota’s #1 Seller2016Camry-Special-Edition
The Camry was redesigned in 2015 and in 2016 there is a limited number of Special Edition Camrys being produced that are sportier and in bright new colors! It wouldn’t be as special without two new paint colors, giving Camry buyers a choice of Blizzard Pearl or Blue Streak Metallic. Accenting the exterior finish is a set of 18-inch aluminum wheels featuring a unique machined and painted fascia (whereby Special Camry SE’s get 17-inch alloys) and a smoked-tail lamp treatment.

The interior is upscale, with exclusive seats that feature black bolsters and blue patterned inserts. They also get the same blue accent stitching that appears on the shift boot and the dash. A unique blue-on-white cluster populates the instrument panel, and comes with Special Edition floor mats. Keyless entry and push-button start are present, as they are standard on the SE—as is Toyota’s Qi wireless charging.

While Toyota’s projected limited production figure of 12,000 for this model may seem large for a special edition, keep in mind that in 2014, Toyota sold almost 400,000 Camrys in the U.S. alone; by that measure, the Camry Special Edition would constitute just about 3 percent of total volume. Production is scheduled to begin in August and run through January of 2016.

Watch for these great new 2016 models, coming soon to Jaffarian Volvo Toyota Scion. Our 2015 models in stock are priced to sell as we await the new models. Come visit us before they’re gone. Keep in mind, if you’re one of our many customers who prefer to buy American, these Toyotas are made in America.

Ask Gary Jaffarian

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